Bad-Vertising:
November 3, 2007 by Mike
‘Badvertising’ is the category Kevin over at the Scotch Blog puts this new campaign from Canadian Club into.
His post is well worth a read, as are some of the hilarious, ‘helpful suggestions’ for additional headlines in the campaign in the comments section of Kevins post.
A couple of observations raised here at Spencerfield when we saw the ads were: ‘Does the handbag belong to her, or him? And perhaps the ad should carry a ‘Think Aware’ warning to the creative people who dreamed up this stuff, in addition to more usual ‘Drink Aware’ logo.
Bonus link: Read too Kevin’s post on the much more admirable Highland Park promo at Glasgow Whisky Live this week.
