£1,000 a nip:


The price alas, (or should that be thank goodness) not of our beloved Sheep Dip, but for Johnnie Walker 1805.

A £1,000 a dram at The Gleneagles Hotel, this limited edition blend is, perhaps not surprisingly, on sale to the general public.

Kevin over on the ever-informative Scotchblog had an hugely interesting post on the toe-curlingly expensive bottling.

He was quoted in The Scotsman: “There are purists willing to pay but this brand is marketed to status-seekers.” (Scotsman registration required to read articles)

While The Hootsmon itself pitched with: “Can any whisky be worth £1,000 a measure? The answer may be that a malt is worth what any enthusiast is prepared to pay for it.

The article elicited some interesting comments from the Scotsman’s readership too for example:




Update: Ian picked up on it too here, even earlier than Kevin.

And had this priceless (no pun intended) insight on this expensive nip:

“Naturally, they only made 200 bottles of this stuff and, naturally, they used all the oldest and rarest whisky – not a drop under 45 years old it said in the accompanying blurb – mostly from distilleries now closed. And, again, we’re not going to follow up that promising line of enquiry, whatever rich ironies it promises.”


About Mike

Mike works with Alex and Jane helping out with Spencerfield's advertising and marketing efforts. But seems to spend most of his time playing getting distracted and playing with wee Dug.
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